FOLGED BALLOONS MADE IN YAKHROMA ARE NOW BRANDED AS "MADE IN RUSSIA"!

Figured balloons have long been an integral part of any celebration. AGURA, the only manufacturer of foil balloons in Russia, is located in the city of Yakhroma. They have their own full-cycle production facility with a capacity of 3.2 million balloons per month.

Since 2020, the company has been developing its export business. The first deliveries were made to Kazakhstan and Belarus, gradually expanding to Armenia and several European countries. AGURA now plans to enter the markets of BRICS countries, Latin America, and the Persian Gulf.

One of the company's effective export promotion methods is participation in international exhibitions. Today, AGURA's products have been certified as "Made in Russia," allowing them to be displayed under the national brand.

"Business needs to be scaled, including by expanding the geography of presence, and exports are an excellent way to do this. With government support, achieving goals in this area will be much more productive and focused. Our experience has shown that AGURA has the potential to not just sell, but to represent Russia in the international market with dignity and confidence, and we are excited to join Made in Russia," said Alexey Nikolaev, the company's owner.

For reliability, the right to be marked with the “Made in Russia” logo in the form of a “bird” in the colors of the Russian flag was awarded to foil balls that were fully produced at a factory in the city of Yakhroma, certified for safe use by children, and comply with Russian and international standards.

“We expect that cooperation with the Russian Export Center will allow us to systematize export processes, expand our presence in international markets, and simplify our interaction with foreign customers,” emphasized Alexey Nikolaev.

The "Made in Russia" label confirms the high standards and level of products developed and manufactured in the Russian Federation. To obtain a free "Made in Russia" certificate, companies do not need to undergo additional checks by the Russian Export Center. The certificate is issued based on five key criteria: quality, reliability, uniqueness, environmental friendliness, and organic content. You can learn more about the "Made in Russia" program and the conditions for obtaining a certificate on the REC website.

The Russian Export Center (REC, VEB Group) is a state-owned institution that supports non-commodity non-energy exports. It provides both financial and non-financial assistance to companies from various industries at all stages of entering international markets, including as part of the International Cooperation and Export National Project. Most of the services offered by the REC Group are available online on the state-owned digital platform "My Export." The REC Group's Export School provides training on all aspects of export activities. The REC is also responsible for ensuring and implementing the Made in Russia program, which is coordinated by the Ministry of Industry and Trade of the Russian Federation as part of the International Cooperation and Export national project.