Tsaritsyn Pickles got Made in Russia certificates for its vegetable marinades

Tsaritsyn Pickles LLC is one of the fastest-growing companies in the Volgograd region. Founded in 2016, it has become one of the top five largest manufacturers of canned vegetables and marinades in Russia in nine years. Thanks to modern equipment, traditional Russian recipes, and meticulous quality control, the company continues to expand and actively develops its export activities. Today, Tsaritsyn Pickles works with major national and local retail chains and distributors. The company is a leader in the private label (PL) segment. Its product range offers a wide selection, covering both the budget and premium segments. This diversity helps satisfy a variety of customer tastes and strengthen its position in the domestic market. Vegetable marinades produced by Tsaritsyn Pickles under the Raznosolnikov brand, Cherry Tomatoes and Pickled Cucumbers, were awarded gold medals at the Best Product 2018 international competition. The company began developing export activities in 2018. First, it conducted a detailed analysis of foreign markets to understand the preferences of international buyers. They then adapted recipes and packaging design to meet international market requirements. Over time, the company regularly participated in international exhibitions and fairs and established relationships with distributors and retail chains abroad. Collaboration with Volgograd Region Export Support Center and Russian Export Center (REC, VEB Group), in particular obtaining the Made in Russia certificate, played a significant role in the company's successful entry into international markets. Company's employees completed training on the Export Growth Accelerator program, and active use of My Export platform increased the efficiency of its export activities and helped it better navigate international market demands. Through My Export, the company received useful analytics on markets and potential buyers, as well as information on exhibitions and business missions, which help it find new partners. In recent years, Tsaritsyn Pickles has been actively developing online sales through marketplaces and other digital channels. This has helped expand its distribution geography. Currently, approximately 20% of its products are exported to CIS countries and neighboring countries, namely Belarus, Kazakhstan, Kyrgyzstan, Azerbaijan, and Georgia. The company also exports to Estonia, Israel, and China. Plans are underway to expand sales to Asian countries. The main advantage of Tsaritsyn Pickles is fresh vegetables from Russian fields and the preservation of traditional Russian recipes. The naturalness of the ingredients distinguishes the product from its foreign competitors, inspiring confidence among customers both domestically and internationally. "Our marinades offer a traditional homemade taste, preserved through natural ingredients and meticulous quality control. All products undergo strict quality control and are made from fresh vegetables grown in environmentally friendly Russian regions. This ensures that our pickled vegetables, cucumbers, tomatoes, peppers, and others, reserve their natural flavor and nutrition. The Made in Russia certificate confirms that each product is created with consumer care in mind and fully complies with the highest standards," Vladimir Osmakov, Director, Tsaritsyn Pickles LLC. Made in Russia certificate is an official document confirming the high quality of products designed and manufactured in the Russian Federation. To obtain this certificate for free, companies do not need to undergo additional checks from Russian Export Center. They need to submit an application on the REC website, upload the required documents electronically, and sign the automatically generated form. For more detailed information about the Made in Russia program and the requirements for obtaining the certificate please visit the REC website.