Innovations from Siberia: NPO Evolutsiya Prirody was awarded the Made in Russia certificate for its unique biotechnological products

Novosibirsk-based NPO Evolutsiya Prirody LLC, specializing in development and production of natural products, was awarded the Made in Russia certificate from the Russian Export Center (REC, VEB Group) in the reliability category. Amphievovir biologically active food supplement and Cardiovascular the plant cell concentrate earned the highest marks.

NPO Evolutsiya Prirody LLC was founded in 2020 by a team of specialists with many years of experience in creating natural products. A year later, in 2021, the company released the innovative immunomodulator Amphievovir and a line of plant cell concentrates, implementing the GMP quality management system. Initially, the goal was to create safe and high-tech concentrates for restoring and maintaining human health as part of complex therapy. However, subsequent research and improvements made it possible to obtain drugs suitable for long-term use as an independent means of rehabilitation and an effective solution in the fight against various diseases.

The company's main products include Amphievovir, pharmaceutical substance for the dietary supplement, designed to support the immune system and increase the body's adaptive resources, as well as plant cell concentrates. These high-tech concentrates of medicinal plants, processed in a special way, maximally preserve biologically active substances in a highly bioavailable form. The products of NPO Evolutsiya Prirody LLC have all the necessary certificates of conformity, including the Certificate of State Registration for the dietary supplement Amphievovir (No. AM.01.06.01.003.R.000152.07.22 dated 15.07.2022) and the Certificate of Conformity for the plant cell concentrate Cardiovascular (No. РОСС RU.ЖЖФ0.1.Н00042 2 dated 22.01.2024).

NPO Evolutsiya Prirody LLC began export activities in 2024, starting with deliveries to the CIS countries, namely Kazakhstan and Belarus. Its initial activities faced a number of barriers, from finding reliable foreign partners, lack of information on specific requirements for registration and certification of biotechnological products in new markets (especially outside the EAEU), to limited financial capabilities for independent promotion and risk insurance.

As the company reported, the effectiveness of plant cell concentrates has been confirmed by the results of clinical observations conducted at medical institutions in Moscow, Samara, and Novosibirsk. The results of the successful use of cell concentrates in the fight against type II diabetes have interested scientists in India and Iran, and a scientific article based on the results of their research has been published in the DiabetesAsia Journal.

Thanks to cooperation with REC, the company managed to receive valuable advice, in particular on the requirements of the UAE market, which accelerated company’s entry into this region already in 2024. The company also enjoyed Selection of an online export sales channel service and got a free sale certificate on the My Export digital platform. REC has exclusive authority to issue FSC (Free Sale Certificate) certificates. The document confirms that the products comply with Russian legislation and can be freely circulated on the territory of the Russian Federation.

"Our mission is to create innovative natural products for mass consumption as the safest and most effective solutions in the fight against diseases. Our technology takes into account the best purity and effectiveness standards. The active substances in the compositions of drugs are easily absorbed by the human body and are selected in such a way as to bring maximum benefit in the fight against various diseases with minimal side effects. They can significantly improve the quality of life and maintain overall immunity and all body systems at a high level," Sergey Solovyov, Director, NPO Evolutsiya Prirody LLC.

The company uses advanced biotechnology when manufacturing its products, ensures the highest purity and standardization of active substances, the absence of contamination (which is unachievable in traditional production), GMP standards, uses its own research base and exclusive formulas. Sergey Solovyov clarified that all of the above creates a high barrier to copying and allows offering products with a price/quality ratio comparable to leading foreign analogues.

NPO Evolutsiya Prirody LLC views the Made in Russia certificate as a strategic tool for enhancing global competitiveness. Obtaining this mark allows reaching several key goals, namely it serves:

As proof of technological leadership: the certificate emphasizes that high-tech products are created in Russia using innovations and meet strict GMP standards, refuting stereotypes about “raw materials” exports.

For strengthening trust abroad: the Made in Russia mark creates a clear association of the brand with Russia as a center of advanced biotechnology, increasing the loyalty of partners in export countries (Kazakhstan, Belarus, UAE, India) and in new markets (Serbia, Vietnam, Thailand, Indonesia, Saudi Arabia).

As a marketing advantage: the logo will be used in advertising, on the packaging of b2b products and in negotiations to visually confirm the origin, quality and uniqueness of the products to dietary supplement manufacturers.

To improve brand value and access government contracts: positioning a company as part of a national project to develop non-resource exports is especially important for government procurement and b2b partnerships in the EAEU countries, where the requirement of national origin is critical.

"The "bird" mark is a commercial tool. It provides a price advantage, allows us to reasonably set a premium price. It reduces transaction times and speeds up negotiations, increasing trust in our science-intensive products. It protects investments in the brand, and also simplifies access to government orders and tenders in the EAEU countries, where the requirement of national origin is critical. This is a clear visual separation from Asian suppliers, emphasizing the uniqueness of our technology and compliance with high standards," Director of NPO Evolutsiya Prirody LLC.

Currently, NPO Evolutsiya Prirody LLC exports to Kazakhstan (the highest demand), Belarus, the UAE countries and India. Competition in these markets is moderate due to unique technologies, purity and standardization of products, as well as GMP certification.

The next year the company plans to increase export revenue by 40% by entering the markets of Southeast Asia (Thailand, Indonesia) and the Middle East (Saudi Arabia) with plant cell concentrates. It also plans to launch Amphievovir deliveries to Armenia and Kyrgyzstan, develop a line of specialized phytoconcentrates to meet the requirements of European partners, obtain international certificates (GMP EU, Halal) and attract strategic investments through REC mechanisms to scale up production. The tools will include participation in more than five specialized exhibitions, the creation of a distribution network in Central Asia and the use of digital sales channels.

The Made in Russia mark is an official quality mark confirming the highest quality of products developed and manufactured in the Russian Federation. To obtain the respective certificate, the company and its products or services are not subject to additional checks by REC. It is necessary to apply for the certificate on the REC website, attaching the necessary documents electronically, and sign the automatically generated questionnaire. Please find out more about the Made in Russia program and the conditions for obtaining a certificate on the REC website.