Made in Russia. Trusted by the World All-Russian Export Support Conference Has Opened in Kazan.

Made in Russia. Trusted by the World all-Russian conference has opened in Kazan, bringing together representatives of business, development institutions, and regional export infrastructure. The event focused on the development and promotion of Russian non-resource export, as well as strengthening the Made in Russia national brand in domestic and international markets.

The event was organized by is the Export Support Center in Tatarstan with the methodological support from Russian Export Center (REC, VEB.RF Group).

"The main goal of the conference is to develop a practical roadmap for promoting Russian products abroad, increasing their visibility and competitiveness. The focus is on modern export support tools, best regional practices, and new approaches to creating a sustainable image of high-quality, technologically advanced, and reliable Russian products," Natalia Minaeva, Director of Regional Export Support Infrastructure Development, Russian Export Center.

Representatives of export-oriented companies, regional export support centers (ESCs), and experts in foreign economic activity are participating in the forum.

As part of the business program, participants discuss priority areas for export development, government support measures, and mechanisms for Russian companies to adapt to the demands of foreign markets.

"Today, the Made in Russia brand is becoming an important tool of economic diplomacy. It combines quality, manufacturer responsibility, and the country's technological potential. The conference in Kazan is a platform for open dialogue between businesses and development institutions, where solutions are being developed that best meet exporters' needs and the challenges of entering new markets," Natalia Minaeva.
The conference includes events to present the results of export support centers' activities for 2025, plans for 2026, and individual export consulting sessions for entrepreneurs.
In addition, over the course of three days, business meetings will be held between Russian companies and foreign buyers from Iran, the UAE, the KSA, Türkiye, India, Armenia, Kyrgyzstan, Kazakhstan, Uzbekistan, and Tajikistan, engaged in industries related to medicine and pharmaceuticals (medical equipment, medical products, pharmaceuticals, cosmetics, medical clothing for staff, etc.)

Russian Export Center (REC, VEB.RF Group) is a government institution that supports non-resource and non-energy export. It provides companies from various industries with both financial and non-financial support at all stages of entering international markets, including as part of the International Cooperation and Export national project. Most of the services offered by the REC Group are available online on My Export digital platform.
 Businesses have access to training on all aspects of export activities through the REC Export School, part of the Group. REC is also responsible for the key functions of supporting and implementing the Made in Russia program.