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Made in Russia: REC and Roscongress Foundation are going to strengthen promotion of national brand

In St. Petersburg, at St. Petersburg International Economic Forum, on June 20, an additional agreement was signed between Russian Export Center (REC, VEB.RF Group) and Roscongress Foundation. The document was signed by REC CEO Veronika Nikishina and Roscongress Foundation Director Alexander Stuglev.

The agreement aims to deepen and expand cooperation between the two organizations in supporting and promoting Russian exporters on international markets. Within the framework of the signed document, the parties approved an action plan, which is part of the cooperation roadmap and includes several key areas for joint work.

"Expanding our cooperation with Roscongress Foundation opens up new opportunities for promoting Russian exporters. Joint efforts will strengthen the presence of domestic manufacturers on international markets and expand their opportunities to enter new markets. Priority tasks include large-scale advertising and marketing campaigns aimed at promoting the Made in Russia program," Veronika Nikishina, REC CEO.

In addition, the agreement provides for comprehensive consulting and expert support to exporters on issues of export activity development, as well as informational support for events organized by Roscongress Foundation. An important element of cooperation will be mutual informing about projects and programs aimed at developing international economic relations.

"We are pleased to strengthen our cooperation with REC. Combining our resources and competencies will allow us to more effectively promote Russian companies in international markets and contribute to the development of bilateral economic relations," Alexander Stuglev, Roscongress Foundation Director.

Russian Export Center (REC, VEB.RF Group) is a state institution that supports non-resource non-energy export. It provides companies from various industries with both financial and non-financial support at all stages of entering international markets, including within the framework of the International Cooperation and Export national project. Most of the services offered by the REC Group are available online on My Export state digital platform. REC is also entrusted with the main functions of ensuring and implementing the Made in Russia program.

Roscongress Foundation is a socially oriented non-financial development institution, the largest organizer of all-Russian, international, congress, of exhibition, business, public, youth, sports and cultural events, created in accordance with the decision of the President of the Russian Federation.

The Foundation was established in 2007 with the aim of promoting economic potential, advancing national interests, and strengthening Russia's image. The Foundation comprehensively studies, analyzes, forms, and covers issues of the Russian and global economic agenda. It ensures the administration and promotes business projects and attracts investments, contributes to the development of social entrepreneurship and charitable projects.

It’s worth noting that export support within the new VEB.RF Group development strategy until 2030 implies a significant increase in the volume of non-resource non-energy export, as well as the formation of a network of stable partnerships with foreign countries.
Made in Russia Program