Globus Juice from the Pskov region, a well-known manufacturer of natural soft drinks under the 24 Vkusa and Azbuka Morsa brands, was awarded the Made in Russia national certificate from Russian Export Center (REC, VEB.RF Group).
The company, whose production site in Opochka has been operating since 1993 (Globus Juice LLC was founded in 2020), specializes in the production of fruit drinks, direct-squeezed and reconstituted juices, nectars and concentrates.
The manufacturer uses wild berries and fruits from ecologically clean areas of Karelia, Pskov, Vologda and Novgorod regions. Thanks to direct pressing, hot filling and subsequent forced cooling processing methods, Globus Juice products preserve vitamins, minerals and microelements, ensuring a long product shelf life (1.5 years for fruit drinks, 2 years for nectars and juices) without preservatives and sterilization.
This approach applies to the entire line of certified products, including 24 Vkusa fruit drinks and nectars, tomato juice, other reconstituted and directly squeezed juices, as well as Azbuka Morsa drinks and concentrates.
Globus Juice first supplied nectars from wild berries. In 2023, the company successfully entered the Belarusian market with fruit drinks under its own brand for the Green Roznitsa chain, where the highest demand is currently observed.
In 2023, Globus Juice successfully launched supplies of its own fruit drinks to Kazakhstan. Despite the high competition in export markets, which, according to company representatives, currently limits the volume of supplies to some retail chains, the products are already in demand. Blueberry, cranberry, lingonberry and sea buckthorn drinks are in particular demand among Belarusian and Kazakh partners. Globus Juice continues to actively expand its coverage, considering Vietnam as one of the promising regions.
According to the company, cooperation with Russian Export Center has become a key factor in the development of export.
"Our story is a clear example of how Russian manufacturers with unique and high-quality products can successfully compete in the global market using comprehensive export support tools. Cooperation with Russian Export Center has become a key factor in our development. It is thanks to their support, participation in business missions and exhibitions, including through the My Export platform, that we concluded a new contract in Kazakhstan and reached sales of about 350 thousand rubles. We count on further assistance from the state in supporting regional manufacturers when entering international markets, because initiatives such as Made in Russia directly contribute to the recognition of the quality and uniqueness of our products abroad," Vadim Lesovoy, General Director, Globus Juice LLC.
The Made in Russia program, which is coordinated by the Ministry of Industry and Trade of Russia within the framework of the International Cooperation and Export national project, the main functions for ensuring and implementing of which are assigned to Russian Export Center (REC, VEB.RF), offers free and voluntary certification for manufacturers of non-resource goods and services. The certificate can be obtained based in five categories, namely quality, reliability, uniqueness, environmental friendliness and organicity. To obtain the certificate, the company and its products or services are not subject to additional checks by REC. It is necessary to apply for the certificate on the REC website, attaching the necessary documents electronically, and sign the automatically generated questionnaire.
The company, whose production site in Opochka has been operating since 1993 (Globus Juice LLC was founded in 2020), specializes in the production of fruit drinks, direct-squeezed and reconstituted juices, nectars and concentrates.
The manufacturer uses wild berries and fruits from ecologically clean areas of Karelia, Pskov, Vologda and Novgorod regions. Thanks to direct pressing, hot filling and subsequent forced cooling processing methods, Globus Juice products preserve vitamins, minerals and microelements, ensuring a long product shelf life (1.5 years for fruit drinks, 2 years for nectars and juices) without preservatives and sterilization.
This approach applies to the entire line of certified products, including 24 Vkusa fruit drinks and nectars, tomato juice, other reconstituted and directly squeezed juices, as well as Azbuka Morsa drinks and concentrates.
Globus Juice first supplied nectars from wild berries. In 2023, the company successfully entered the Belarusian market with fruit drinks under its own brand for the Green Roznitsa chain, where the highest demand is currently observed.
In 2023, Globus Juice successfully launched supplies of its own fruit drinks to Kazakhstan. Despite the high competition in export markets, which, according to company representatives, currently limits the volume of supplies to some retail chains, the products are already in demand. Blueberry, cranberry, lingonberry and sea buckthorn drinks are in particular demand among Belarusian and Kazakh partners. Globus Juice continues to actively expand its coverage, considering Vietnam as one of the promising regions.
According to the company, cooperation with Russian Export Center has become a key factor in the development of export.
"Our story is a clear example of how Russian manufacturers with unique and high-quality products can successfully compete in the global market using comprehensive export support tools. Cooperation with Russian Export Center has become a key factor in our development. It is thanks to their support, participation in business missions and exhibitions, including through the My Export platform, that we concluded a new contract in Kazakhstan and reached sales of about 350 thousand rubles. We count on further assistance from the state in supporting regional manufacturers when entering international markets, because initiatives such as Made in Russia directly contribute to the recognition of the quality and uniqueness of our products abroad," Vadim Lesovoy, General Director, Globus Juice LLC.
The Made in Russia program, which is coordinated by the Ministry of Industry and Trade of Russia within the framework of the International Cooperation and Export national project, the main functions for ensuring and implementing of which are assigned to Russian Export Center (REC, VEB.RF), offers free and voluntary certification for manufacturers of non-resource goods and services. The certificate can be obtained based in five categories, namely quality, reliability, uniqueness, environmental friendliness and organicity. To obtain the certificate, the company and its products or services are not subject to additional checks by REC. It is necessary to apply for the certificate on the REC website, attaching the necessary documents electronically, and sign the automatically generated questionnaire.