As part of the International Export Forum "Made in Russia" and in partnership with the Peoples' Friendship University of Russia (RUDN University), the REC Export School is creating a unique platform where students will jointly explore Russia's rich cultural heritage, identify its strengths, and transform them into modern, appealing images for a global audience.

In an atmosphere of creative dialogue and methodological support from experts, Russian and international students will together seek inspiration in Russia's rich history and culture to form expressive and authentic narratives for promoting domestic goods on foreign markets.

This is a unique opportunity not only for professional development but also to make a personal contribution to promoting Russian identity on the global stage!

Participants of the project workshop will:

Explore: Analyze Russian values, history, and achievements.

Create: Develop innovative concepts of national identity.

Collaborate: Work in international teams, exchanging ideas and experiences.

Propose: Formulate proposals and concepts for shaping an attractive image of Russian goods abroad.

The outcome will be proposals – fresh, innovative ideas that will contribute to the REC Group's system for promoting Russian goods in foreign markets.

Registration link for observers: https://shkola-eksp-2024.timepad.ru/event/3605727/

Speakers:

Maria Arkhipova, Director of the "Made in Russia" program, Russian Export Center
Ivan Nalich, Former Trade Representative of the Russian Federation to the People's Democratic Republic of AlgeriaMariya Arkhipova, Head of the "Made in Russia" Program, Russian Export Center
Ivan Nalich, Former Trade Representative of the Russian Federation in the People's Democratic Republic of Algeria