Amorena (Amida Global) uses cutting-edge cosmetology technologies and unique ingredients to create authentic products. These include facial and body care products based on healing extracts, as well as eco-friendly household chemicals.
Company’s production facilities are located in the Moscow, Kirov, and Voronezh Regions. The company has been exporting its products for a year now. Its entire product line is available on Uzum, Uzbek largest marketplace. Sales are planned on Douyin, the Chinese short video platform similar to TikTok. Negotiations are also underway with potential distributors in Türkiye, South Africa, and the Persian Gulf. Company management considers China, Southeast Asian countries, and BRICS to be the most promising markets.
To expand its sales channels and geography, Amorena (Amida Global) was awarded the Made in Russia certificate from Russian Export Center (REC, VEB.RF Group) in the reliability category.
"Every day, we create and improve products that meet the most incredible demands: from cosmetics to household chemicals, taking into account the needs of Russian and international consumers. The certificate will help us attract the attention of international consumers," Andrei Nagorny, Sales Director.
Russian Export Center (REC, VEB.RF Group) is a government institution that supports non-resource and non-energy export. It provides companies from various industries with both financial and non-financial support at all stages of entering international markets, including as part of the International Cooperation and Export national project. Most services offered by the REC Group are available online on My Export digital platform. The REC is also responsible for the primary functions of supporting and implementing the Made in Russia program, and the Ministry of Industry and Trade of Russia coordinates the program within the International Cooperation and Export national project.