Yakut movies enter the global arena under the Made in Russia brand

The Republic of Sakha (Yakutia) became the first region of Russia whose film companies received the voluntary Made in Russia certificate in the uniqueness category.

The Made in Russia national brand promotion program, implemented by Russian Export Center (VEB.RF Group), expanded its scope for creative companies in 2025. Creative content, with its high export potential, is now on par with high-tech equipment and food products.

The first holders of the bird mark—the official Made in Russia quality mark—in the film industry were three Yakut film projects with a vibrant national vibe:

Saisary Cinema with the Triumph;
Slim Cinema Production with the Almost Like Everyone Else;
Sargylana Baisheva's film project Diodorova. Against the Current.

The Made in Russia certificate is not just recognition of achievement, but a strategic tool for expansion into foreign markets. It offers:

REC information support: certified film companies receive priority promotion through international business missions, festivals, and exhibitions under a single national brand.
Quality assurance for distributors: the Made in Russia logo becomes a powerful argument for foreign buyers and streaming platforms, confirming the manufacturer's reliability and the uniqueness of the content.
Increased visibility: Yakut cinema is now officially positioned as part of Russia's cultural code, simplifying negotiations for the sale of screening rights and participation in joint international projects.
Access to promotion tools: Film companies will be able to use the program's marketing capabilities to increase the loyalty of international audiences.
As noted by Russian Export Center, Yakutia has long established itself as one of the world's most distinctive filmmaking centers. Made in Russia certificates for uniqueness are a logical step that will help transform the cultural phenomenon of Yakut cinema into a successful export product. Support under the Made in Russia umbrella brand will help directors and producers open new horizons and find audiences worldwide.

Russian Export Center (REC, VEB.RF Group) is a government institution that supports non-resource and non-energy exports. It provides companies from various industries with both financial and non-financial support at all stages of entering international markets, including as part of the International Cooperation and Export national project. Most services offered by the REC Group are available online on My Export digital platform. Businesses have access to training on all aspects of export activities through the REC Export School, part of the Group. REC is also responsible for the key functions of supporting and implementing the Made in Russia program.