Novosibirsk-based zdorovoye pitaniye received the Made in Russia certificate Zdorovoye pitaniye

(Healthy Nutrition Company) (Dia-Vesta brand), one of the oldest manufacturers of functional foods in Siberia has confirmed that its products comply with the highest national standards. The company successfully completed voluntary certification by Russian Export Center (REC, VEB.RF Group) and received the right to use the Made in Russia mark in the reliability category. ZDOROVOYE PITANIYE has been operating in the market since 1999. Over the course of 26 years, the company has grown from a local manufacturer to a national-level expert specializing in creating products for healthy lifestyle and people monitoring their blood sugar levels. The flagship products of the export line are muesli bars with apple and vitamin D, as well as high-protein bars with strawberries. Dia-Vesta products are distinguished by their natural composition and are sugar-free, which make them popular among a wide range of consumers, from athletes to expectant mothers. The company's export history spans two decades. Its main markets traditionally include Kazakhstan, Belarus, and Kyrgyzstan. Thanks to its in-house production capacity, which allows it to manufacture over 1 million bars per month, and its well-established logistics, the company ensures uninterrupted supplies of high-quality Siberian products to neighboring countries. The company is exploring new horizons in close collaboration with Russian Export Center. ZDOROVOYE PITANIYE is an active user of My Export digital platform, regularly accessing its services. International business missions organized by Russian Export Center (REC) became a key promotional tool for the Novosibirsk-based manufacturer. Participation in these events enabled the company to: - enter promising markets in Tajikistan and China; - adapt packaging to the requirements of new regions; - establish direct contacts with international retailers. Company's immediate plans include further expansion into Mongolia and strengthening its position in the Southeast Asian market. For the Dia-Vesta brand, receiving the Made in Russia mark is not only an image success but also a strategic way to protect the brand. The company is confident that the recognizable "bird" in the colors of the tricolor on the packaging will help the product stand out on the shelf, increase awareness of Siberian bars abroad, and serve as official confirmation of safety and quality for foreign consumers. "We value the trust of our partners and customers. The Made in Russia certificate will help us convey our values—naturalness and functionality—in new international markets, building a strong reputation for a high-quality Russian product," Company representative notes. The Made in Russia mark confirms the high standards and quality of products developed and manufactured in the Russian Federation. To receive a free Made in Russia certificate, a company does not need to undergo additional inspections by Russian Export Center. The certificate is awarded based on five key criteria: quality, reliability, uniqueness, environmental friendliness, and organic origin. For more information about the Made in Russia program and the requirements for obtaining the certificate please visit the REC website.